What color is New Balance 996: hot topics and purchasing guide on the Internet
Recently, New Balance 996 series shoes have once again become a hot topic in the fashion circle. As a representative of classic retro running shoes, its color selection has always been the focus of consumers' attention. This article will analyze the hot color trends of New Balance 996 based on the popular discussion data on the entire Internet in the past 10 days, and provide structured purchasing suggestions.
1. Ranking of popular colors of New Balance 996 that is hotly discussed on the Internet

| Ranking | color name | Search popularity index | Main discussion platform |
|---|---|---|---|
| 1 | Yuanzu Gray | 98.5 | Little Red Book/Get Things |
| 2 | navy blue | 87.2 | Weibo/Douyin |
| 3 | classic black and white | 76.8 | Zhihu/Bilibili |
| 4 | Sakura powder | 65.3 | Xiaohongshu/Douyin |
| 5 | olive green | 58.7 | Got something/hupu |
2. Analysis of the characteristics of each popular color
1.Yuanzu Gray: As the most representative color scheme of New Balance, it has become popular again recently due to the exposure of many celebrity street photos. Its low-saturation gray tone perfectly suits various styles of clothing, and is called the "universal commuting color" by netizens.
2.navy blue: This season’s suddenly hot choice of cool colors, the matching formula of “navy blue + white stockings” has been wildly forwarded on social platforms. Data shows that its discussion volume increased by 210% compared with the previous month.
3.classic black and white: A safe choice that has long occupied the top three sales, and is especially favored by professionals. The latest user survey shows that 82% of consumers list it as "a must-have color for their first pair of 996".
3. Structural suggestions for color purchasing
| Applicable scenarios | Recommended colors | Matching difficulty | price range |
|---|---|---|---|
| daily commute | Yuanzu gray/classic black and white | ★☆☆☆☆ | 600-800 yuan |
| Trendy outfits | navy/olive green | ★★★☆☆ | 700-900 yuan |
| Women only | Sakura pink / taro purple | ★★☆☆☆ | 650-850 yuan |
4. Recent special color matching sales information
According to monitoring, the following limited edition colors will be on sale in the next two weeks:
| Release date | color name | Sales channels | limited quantity |
|---|---|---|---|
| May 20 | Mint green co-branded model | New Balance official website | 300 pairs |
| May 25 | Sunset Orange Limited Edition | Dewu APP | 500 pairs |
5. Maintenance suggestions and color maintenance tips
For different color materials, experts give the following care plans:
1. Light colors (Yuanzu Gray/Sakura Pink): It is recommended to use special cleaning foam every month to avoid yellowing caused by direct sunlight.
2. Dark colors (navy blue/classic black): You can use waterproof spray treatment, be careful to avoid long-term friction and staining with jeans.
3. Suede material (olive green, etc.): It needs to be combed regularly with a suede brush. Oil stains should be absorbed immediately with corn starch.
Judging from current trend data, the color selection of New Balance 996 has developed from a single basic color to diversification, and consumers are more inclined to express their personality through color matching. It is recommended to refer to the actual wearing scene before purchasing, and follow the brand's official channels for the latest sales information.
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