What projects in the park make money? Analysis of 10 popular entrepreneurial directions
With the booming urban leisure economy, parks have become traffic gathering places. This article will combine the hot topic data of the entire network in the past 10 days (as of November 2023) to analyze for you the golden track for park entrepreneurship.
1. Hot economic trends in parks across the network
| Hot search keywords | heat index | Related projects |
|---|---|---|
| camping economy | 1,850,000 | Tent rental/picnic package |
| pet social | 1,200,000 | Cute pet hosting/pet photography |
| Parent-child study | 980,000 | nature education courses |
| Internet celebrity check-in | 2,300,000 | Theme photo device |
| Healthy light meals | 760,000 | Mobile food truck/fresh fruit cutting |
2. Top 5 park income-generating projects
1.Scenario photography service: Combined with the Douyin #Park Photo Challenge (320 million views), set up seasonal theme scenery, provide clothing and prop rental + professional follow-up shooting services, and the unit price can reach 80-150 yuan.
2.Smart locker operation: Xiaohongshu's topic "Pain Points of Park Storage" has been read more than 5 million times. Smart cabinets with charging functions have been launched, and the average daily usage rate can reach 60% by hourly charging.
| Project type | Start-up costs | average monthly profit | Payback cycle |
|---|---|---|---|
| Bubble machine rental | 2000 yuan | 3000-5000 yuan | 1 month |
| Plant blind box | 1500 yuan | 2500-4000 yuan | 3 weeks |
| AR treasure hunt game | 8,000 yuan | 6000-10000 yuan | 2 months |
3. Key operational data indicators
According to data from Weibo #小本entrepreneurshipchaohuahua, park projects require attention:
4. Key points of policy compliance
1. It is necessary to report to the Park Management Office in advance, and some projects require a "Temporary Commercial Activity Permit"
2. Food products need to apply for the "Mobile Food Business Registration"
3. It is recommended to purchase public liability insurance for photography services
5. Innovation case reference
A "Falled Leaf Art DIY" workshop launched in a park in Hangzhou generated revenue of 12,000 yuan in a single day; the "Drone Light Show" cooperation project in Chengdu Internet Celebrity Park increased revenue by more than 30,000 yuan on weekends.
Conclusion:The core of park entrepreneurship is to grasp the three major principles of "light assets + fast turnover + strong experience" and flexibly adjust according to current hot topics, which can often achieve the effect of small and large. It is recommended to give priority to project types that are highly interactive and have obvious social attributes.
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