Why Jingjing wears less clothes: Revealing the truth behind the hot topics on the Internet in the past 10 days
Recently, "Why does Jingjing wear so few clothes?" has become a hot topic on social media, triggering extensive discussions among netizens. This article will analyze this phenomenon from multiple angles based on the hotspot data of the entire network in the past 10 days, and organize relevant structured data for readers’ reference.
1. Overview of hot topic data across the entire network

| Ranking | Topic keywords | Search volume (10,000) | Discussion platform | heat index |
|---|---|---|---|---|
| 1 | Dress quietly | 1280 | Weibo/Douyin | 98.7 |
| 2 | Cool summer outfits | 890 | Xiaohongshu/Station B | 85.2 |
| 3 | body confidence | 760 | Zhihu/Douban | 79.4 |
| 4 | Controversy over freedom of clothing | 650 | Toutiao/Kuaishou | 72.1 |
| 5 | Coping with hot weather | 580 | Major news platforms | 68.9 |
2. Analysis of the four major reasons behind the phenomenon
1.Climatic factors:According to data from the Meteorological Bureau, many places across the country have recently continued to have high temperatures above 35°C, with some areas exceeding 40°C. Cool clothing has become an urgent need.
2.Changes in cultural concepts:Generation Z’s recognition of “freedom to dress” reached 87% ("2023 Youth Culture Report"), an increase of 42 percentage points from 5 years ago.
| age group | Supports free proportions of clothing | Opposition proportion | neutral attitude |
|---|---|---|---|
| After 00 | 91% | 5% | 4% |
| Post-95 | 87% | 8% | 5% |
| Post-90s | 76% | 15% | 9% |
| Post-80s | 62% | 25% | 13% |
3.Internet celebrity effect:Data from a short video platform shows that the average playback volume of videos about cool summer outfits is 3.2 times that of ordinary outfits, with the highest single likes exceeding 5 million.
4.Consumption trends drive:Women's clothing market data for summer 2023 shows that sales of suspenders/shorts products increased by 210% year-on-year, while traditional dresses only increased by 17%.
3. Polarization of public opinion
Main points of support:
• Bodily autonomy is a basic human right (72% of netizens agree)
• A reasonable choice in hot weather (supported by 89% of southern netizens)
• Reflection of aesthetic diversity (agreed by 65% of female respondents)
The main points of the opposition:
• May cause safety hazards (38% of parents are concerned)
• Does not conform to traditional aesthetics (29% of middle-aged and elderly respondents oppose it)
• Pay attention to the standards required in public places (recommended by 54% of professionals)
4. Expert interpretation and social suggestions
1. Sociologist Professor Li pointed out: "The essence of the dressing controversy is the collision of intergenerational values, and a more inclusive dialogue mechanism needs to be established."
2. Fashion critic Ms. Wang suggested: “You can refer to the internationally accepted ‘occasion dressing guidelines’ to balance individual expression and social norms.”
3. Legal experts remind: “Article 109 of the Civil Code clearly protects human dignity, but Article 1167 also prohibits behavior that violates public order and good customs.”
5. Timeline of related events
| date | event | Scope of influence |
|---|---|---|
| July 15 | A celebrity’s cool outfit is trending | Weibo reading volume: 230 million |
| July 18 | Metro dress code sparks controversy | 12,000 Zhihu discussion posts |
| July 20 | High temperature red warning issued | 26 provinces across the country are affected |
| July 22 | A university issued a clothing proposal | Douyin-related videos have been viewed more than 80 million times |
Conclusion:The discussion of "Why Jingjing wears so few clothes" reflects the ongoing adjustment between individual freedom and public norms in contemporary society. As climate change intensifies and concepts iterate, relevant discussions will continue to deepen. It is recommended that the public view differences with a rational attitude and express themselves while respecting others.
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